Pizza Nova’s longstanding commitment to community support took center stage once again this year, as the company—working in close partnership with CHIN Radio/TV International—successfully raised $15,000 for the Scarborough Health Network (SHN) Foundation. The initiative, held on October 31st, turned one of the busiest pizza-ordering days of the year into a powerful opportunity to strengthen local healthcare, advance patient services, and rally the community behind a cause that touches thousands of families across Scarborough.
The fundraiser was simple, but its impact was significant. For every order placed through Pizza Nova’s phone lines, website, or mobile app on Halloween, a portion of the proceeds went directly to the SHN Foundation. As customers placed orders for their favorite pizzas amid the holiday celebrations, many did so with the added knowledge that they were helping to support life-changing medical services at SHN’s hospitals. The final tally—$15,000—reflected the enthusiasm, generosity, and community spirit of Scarborough residents and Pizza Nova supporters across the region.
A Tradition of Community Giving
This fundraising initiative is part of an annual collaboration between Pizza Nova and CHIN Radio/TV International, both well-known for their focus on community engagement. For years, the companies have come together to spotlight important local causes and encourage their audiences to make an impact, one order at a time. The Halloween fundraiser has steadily grown in participation, becoming a much-anticipated event for customers who appreciate the chance to give back while enjoying a family tradition.
Domenic Primucci, President of Pizza Nova, expressed deep gratitude for the turnout and enthusiasm shown by customers. “We’re thrilled with the results of this year’s fundraiser and grateful to everyone who placed an order and contributed to such an important cause,” he shared. He emphasized that the company’s philanthropic philosophy is deeply rooted in its values. “Our partnership with CHIN is an initiative rooted in community spirit and giving back, and I am happy we were able to support the Scarborough Health Network Foundation, a cause that is very near to my heart.”
Primucci’s sentiment reflects Pizza Nova’s broader mission to leverage its platform and influence for the betterment of local communities. Over the years, the company has supported several charitable organizations and campaigns, reinforcing its reputation as a brand that stands for more than great food. Its collaboration with SHN Foundation highlights its dedication to improving the quality of life for families, patients, and healthcare workers across Scarborough.
A Community United Through Media and Purpose
For CHIN Radio/TV International, participating in the fundraiser provides a meaningful way to mobilize its extensive audience—one that spans diverse cultural and linguistic groups. Known for its multicultural programming, CHIN has long served as a bridge connecting communities, making it a natural partner for initiatives aimed at collective impact.
“Partnering with Pizza Nova for this annual fundraiser is a meaningful way to unite our listeners and viewers around a cause that supports the well-being of our neighbours,” said Lenny Lombardi, President and CEO of CHIN Radio/TV International. He emphasized that the fundraiser goes beyond media promotions; it is a testament to the power of shared purpose and community-driven action.
CHIN’s involvement ensures broad visibility for the campaign, allowing it to reach households across the Greater Toronto Area. Their efforts help amplify the initiative’s message and encourage community members to participate, knowing that even a small order can contribute to tangible improvements in local healthcare.
Supporting Modern Healthcare for a Growing Community
The funds raised through the campaign will support the SHN Foundation’s Love, Scarborough campaign—an ambitious initiative designed to enhance healthcare infrastructure, modernize equipment, and expand services across Scarborough Health Network’s three hospitals and multiple community-based sites. These facilities serve one of the most diverse and rapidly growing populations in Canada, making investments in healthcare more crucial than ever.
Love, Scarborough aims to bridge long-standing gaps in funding and resources, ensuring that Scarborough receives equitable support compared to other parts of the Greater Toronto Area. The campaign focuses on improving emergency services, expanding mental health care, enhancing maternal and pediatric facilities, and building modern hospital spaces that can keep pace with demand.
A notable component of this transformation is the development of the new Birchmount Hospital, a state-of-the-art facility that will significantly boost capacity for emergency care, specialized treatments, and diagnostic services. Funds from community-driven initiatives like Pizza Nova’s fundraiser help advance major projects such as these, ensuring patients have access to cutting-edge care close to home.
Additionally, the donation will help strengthen crucial services such as mental health programs and dialysis care, both of which are in high demand across Scarborough. These expansions will not only improve patient outcomes but also provide much-needed support for families who rely on accessible and consistent healthcare.
Gratitude from the Foundation
Alicia Vandermeer, President and CEO of Scarborough Health Network Foundation, expressed sincere appreciation for the generosity demonstrated through the fundraiser. “We’re so appreciative of the support from Pizza Nova and CHIN Radio/TV International,” she said. “Their commitment, along with the generosity of everyone who ordered a pizza on Halloween, helps ensure we can continue to deliver exceptional and compassionate care to every patient, every time.”
Vandermeer noted that community donations—whether large or small—play a critical role in shaping the future of healthcare in Scarborough. While government funding supports operational needs, philanthropic contributions fuel innovation, allow hospitals to acquire advanced equipment, and create environments where patients can receive care that is both modern and compassionate.
A Celebration of Community Impact
The success of this year’s fundraiser demonstrates how businesses, media organizations, and local residents can come together to make a meaningful difference. What began as a simple idea—linking a popular consumer activity with charitable giving—has evolved into a powerful annual tradition that supports one of the community’s most essential institutions.
For Pizza Nova customers, participating in the fundraiser provided an accessible and enjoyable way to contribute to a cause with long-term benefits. For the SHN Foundation, the funds mark another step forward in its mission to build a stronger, healthier future for the people of Scarborough.
As the Love, Scarborough campaign continues to grow and evolve, initiatives like this one illustrate the importance of community unity and shared responsibility. Through collective generosity, Scarborough residents and supporters can help ensure that healthcare facilities remain innovative, resilient, and ready to meet the needs of future generations.
Pizza Nova and CHIN Radio/TV International have already confirmed their commitment to continuing this annual fundraiser, promising that the tradition of giving—and the impact it creates—will continue for years to come.
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