Blackened Chicken Takes Center Stage in Sweetgreen’s New $10 ‘Tis the Seasoned Harvest Bowl
Sweetgreen, the mission-driven fast-casual restaurant brand recognized nationwide for its vibrant salads, warm bowls, and wholesome plates, has unveiled a festive new offering designed to bring comfort, value, and seasonal flavor to customers across the country. Beginning December 8, Sweetgreen will introduce the ‘Tis the Seasoned $10 Harvest Bowl with Blackened Chicken, a special-edition update to one of its most iconic and best-selling menu items. This limited-time bowl blends affordability with high-quality ingredients and continues the brand’s longstanding mission to make nourishing, real food accessible to as many people as possible.
For years, Sweetgreen has cultivated a reputation for crafting chef-driven dishes that emphasize freshness and transparency. Its core menu—rooted in thoughtfully sourced produce, scratch-made dressings, and responsibly raised proteins—has attracted a loyal following. Yet few menu items have achieved the beloved status of the original Harvest Bowl, which has sold more than 36 million bowls to date. By reimagining this fan-favorite with a festive twist and a wallet-friendly price point, Sweetgreen hopes to deepen its connection with guests during the holiday season, a time when comforting meals and thoughtful choices matter more than ever.
The new ‘Tis the Seasoned bowl reflects several current trends that are shaping consumer expectations in the modern fast-casual landscape. Across the restaurant industry, diners are increasingly seeking meals that balance nutrition, flavor, affordability, and convenience—especially during periods of economic uncertainty or rising food costs. Many customers want dishes packed with real ingredients and strong nutritional value but without the premium price tags that often accompany high-quality offerings. Recognizing this shift, Sweetgreen designed the new Harvest Bowl edition to deliver hearty comfort, robust flavor, and exceptional protein content at a price that aligns with everyday budgets.
At the heart of the bowl is Sweetgreen’s new blackened chicken, a seasoned and smoky protein option that totals 37 grams of protein per serving. It offers a bold flavor profile while staying true to the brand’s commitment to scratch cooking and real ingredients. Guests can expect the same balance of textures and flavors that made the original Harvest Bowl a customer favorite—fresh greens for crispness, warm grains for satisfaction, and vibrant toppings that evoke the cozy, familiar tastes of the season.
Zipporah Allen, Chief Commercial Officer at Sweetgreen, emphasized the brand’s intention behind launching this seasonal offering. “The ‘Tis the Seasoned $10 Harvest Bowl with Blackened Chicken brings together the thoughtful preparation, ingredient integrity, and real nourishment guests associate with Sweetgreen,” she said. “The Harvest Bowl is our most iconic and craveable bowl. We are thrilled to bring this special edition at a great value to our customers during this festive season.”
The seasonal spin on the classic Harvest Bowl is not simply a new menu item—it is part of a broader evolution taking place within Sweetgreen’s culinary and digital ecosystem. Over the past year, the company has accelerated efforts to meet shifting customer preferences through protein-rich menu innovations, expanded digital capabilities, and tools that support personalized nutrition.
One example is the recent introduction of the Power Max Protein Bowl, alongside a more extensive lineup of high-protein entrées that cater to guests focused on fitness, strength training, and balanced eating. These additions speak to Sweetgreen’s growing emphasis on dishes that deliver both nourishment and satiety—factors increasingly important to busy, wellness-focused consumers.
Sweetgreen also continues to lean heavily into technology as a driver of personalization and customer engagement. Its new macronutrient tracking tool is one of the latest digital features added to the brand’s platform, giving diners instant insight into protein, carbohydrates, calories, and other nutritional information for every item on the menu. This level of transparency empowers guests to tailor their choices based on their personal health goals, whether they are monitoring macros, seeking high-protein meals, or managing daily caloric intake.
Beyond nutritional tracking, Sweetgreen has invested significantly in building a frictionless digital ordering experience. The company’s expanding suite of digital features—ranging from native delivery and customizable pickup options to personalized app recommendations—strengthens its competitive edge within an increasingly tech-forward restaurant industry. By integrating tools that streamline ordering, reward loyalty, and simplify customization, Sweetgreen is redefining how fast-casual brands can leverage digital innovation without compromising on ingredient quality or culinary craftsmanship.
The new ‘Tis the Seasoned $10 Harvest Bowl will be available exclusively to Sweetgreen loyalty members beginning December 8 for a limited time across participating locations nationwide. Members of the SG Rewards program can access the seasonal bowl through the Sweetgreen app for pickup, native delivery, or Outpost ordering, or by scanning their app during in-store purchases to check in and place an order.
This loyalty-exclusive release reflects Sweetgreen’s continued commitment to rewarding frequent guests and enhancing the value of its membership program. With scan-to-pay and scan-to-earn features fully integrated into the app, customers can seamlessly earn points toward future purchases while enjoying new menu items. The seasonal bowl allows Sweetgreen to offer not only a special culinary experience but also added incentives that strengthen guest loyalty. New members can also take advantage of welcome points by simply creating an account, making it easier than ever to begin earning rewards.
By launching this limited-time bowl at the intersection of festive flavors, rising demand for affordable and nutritious meals, and the increasing importance of digital engagement, Sweetgreen reinforces its position as a forward-thinking leader in the fast-casual category. The ‘Tis the Seasoned $10 Harvest Bowl with Blackened Chicken encapsulates much of what the brand stands for: thoughtfully sourced ingredients, scratch-made preparation, technology-driven convenience, and a commitment to making real food accessible to all.
As the holiday season unfolds—a time often defined by busy schedules, colder weather, and fluctuating routines—Sweetgreen’s new offering provides a comforting, flavorful, and protein-packed option that aligns with the needs of modern diners. Whether guests are seeking a nourishing lunch between errands, a satisfying dinner on a busy weeknight, or simply a seasonal twist on a beloved favorite, the new bowl captures the spirit of festive eating while staying grounded in health and value.
With more than three dozen million Harvest Bowls sold over the years, the introduction of this special edition underscores the enduring power of Sweetgreen’s culinary innovation and its ability to reinvent classics in ways that resonate with evolving consumer preferences. By combining quality, convenience, digital connection, and affordability, Sweetgreen continues to chart a path that redefines fast food—proving once again that nourishment, flavor, and value do not have to be mutually exclusive.
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