Drink Beverage 7 Brew Expands From Stands to Stores With National Ready-to-Drink Launch at Walmart
7 Brew®, one of the fastest-growing beverage brands in the United States, is expanding beyond its drive-thru stands with a major national rollout of its ready-to-drink beverage portfolio. The company announced that its canned 7 Brew Coffee will begin appearing in approximately 4,400 Walmart stores across the country, while a new collection of five 7 Brew Energy™ beverages will launch in more than 1,100 Walmart locations beginning in August.
The expansion represents a significant step in 7 Brew’s strategy to make its signature beverages available beyond its rapidly growing network of beverage stands. By bringing popular coffee and energy drink flavors into retail stores, the brand is creating additional opportunities for consumers to enjoy its products at home, on the go, or whenever they want a convenient beverage.
7 Brew has experienced substantial growth since opening its first location in Rogers, Arkansas. The company has now expanded to more than 800 locations across 38 states, with more than 500 new locations added since January 2023. Its continued growth has been fueled by a strong following for its customizable beverages, distinctive flavors, energetic brand identity and drive-thru-focused customer experience.
“7 Brew is built on bold flavor, and we brought that same experience to our new canned coffees and energy drinks,” said Chris Dawson, President of 7 Brew. “We’re taking the craveable flavors our guests love at the stand and making them available now in a format they can enjoy at home anytime.”
The national retail expansion follows an earlier successful test of 7 Brew’s ready-to-drink coffee products in Arkansas. Following the initial market introduction, the company is now broadening distribution through Walmart, allowing consumers throughout the country to access several of the brand’s most recognizable coffee flavors.
The ready-to-drink coffee range includes three 7 Brew favorites, each packaged in a convenient can and designed to replicate the flavor profiles that have become popular at the company’s beverage stands.
The Blondie® Chilled Espresso Breve Beverage combines caramel and vanilla flavors with a smooth espresso base. Inspired by the brand’s popular Blondie iced espresso breve, the beverage delivers buttery caramel and rich vanilla notes. It is made with 100% Arabica coffee, natural flavors and real cream and contains 7 grams of protein.
The Brunette Brownie™ Chilled Espresso Mocha Beverage provides a richer, chocolate-focused option. Drawing inspiration from 7 Brew’s Brunette Brownie beverage, the ready-to-drink version features an indulgent mocha profile and bold espresso character. Like the Blondie, it is made with 100% Arabica coffee, natural flavors and real cream, while providing 8 grams of protein.
The third coffee option is the Banana Bread™ Chilled Espresso Breve Beverage, which combines banana and hazelnut flavors with a robust coffee base. The product is inspired by the brand’s Banana Bread iced espresso breve and is designed to offer a comforting combination of ripe banana and roasted hazelnut alongside the taste of espresso.
Alongside the coffee expansion, 7 Brew is introducing its new line of 12-ounce 7 Brew Energy beverages. The collection includes five flavors, giving consumers a selection that ranges from classic energy drink profiles to fruit-forward and sugar-free varieties.
The 7 Brew Energy Original offers a straightforward caffeine boost with a crisp, clean and lightly sweet finish. For consumers seeking an option without sugar, 7 Brew Energy Original Sugar-Free delivers a similar flavor experience with zero grams of sugar and only five calories.
Three additional sugar-free varieties bring some of 7 Brew’s more distinctive flavor combinations into the packaged beverage category. 7 Brew Energy Ocean Breeze™ Sugar-Free features blue raspberry and coconut flavors, creating a fruity profile designed to evoke a refreshing, beach-inspired experience.
7 Brew Energy Nightshade™ Sugar-Free takes a more complex approach, blending lavender, pomegranate and blue raspberry. The combination pairs bold fruit flavors with a subtle floral character, giving the beverage a distinctive taste within the energy drink category.
The fifth option, 7 Brew Energy Pink Mermaid™ Sugar-Free, combines watermelon, coconut and strawberry. Its combination of tropical and fruit flavors is designed to deliver a refreshing beverage experience while maintaining the sugar-free positioning.
The retail launch also reflects broader consumer interest in convenient beverages that combine recognizable flavors with portability. Ready-to-drink coffee and energy beverages have become increasingly prominent in retail channels, allowing brands with strong foodservice followings to extend their reach into new consumption occasions.
For 7 Brew, the move into Walmart represents an opportunity to connect its stand-based beverage culture with a much larger retail audience. Consumers who already visit 7 Brew locations can purchase familiar flavors for consumption at home, while shoppers who have never visited a 7 Brew stand can discover the brand through Walmart’s beverage aisles.
“At Walmart, we continue to evolve our food and beverage assortment to reflect what our customers are looking for,” said Brian Salmon, vice president of beverages, Walmart U.S. “We’re excited to bring 7 Brew’s fan favorite coffee and energy drinks to our shelves, giving customers more choice and another convenient way” to enjoy the brand’s beverages.
The partnership also gives Walmart an opportunity to expand its selection of branded ready-to-drink coffee and energy beverages. With 7 Brew’s rapid store growth and growing consumer recognition, the products add another emerging beverage brand to Walmart’s national retail assortment.
For 7 Brew, the launch demonstrates how the company is adapting its successful beverage concepts for a broader retail environment. Rather than limiting its customer experience to its growing network of stands, the company is translating popular flavors into packaged formats that can be purchased for later consumption.
The expansion is particularly notable because the company’s growth has been concentrated in recent years. With more than 800 locations now operating across 38 states, 7 Brew has established a rapidly expanding physical footprint. The addition of national retail distribution creates another channel through which the brand can build awareness and introduce its products to consumers in markets where a 7 Brew stand may not yet be available.
The ready-to-drink portfolio also gives the company a platform for continued product innovation. The combination of chilled espresso beverages and energy drinks allows 7 Brew to address multiple beverage occasions, from morning coffee consumption to afternoon refreshment and occasions when consumers are seeking an energy-focused drink.
The national rollout of canned 7 Brew Coffee at approximately 4,400 Walmart stores, together with the availability of five 7 Brew Energy varieties at more than 1,100 locations, marks a major expansion of the company’s retail presence. As 7 Brew continues opening locations across the United States, its move into packaged beverages provides another avenue for reaching consumers and extending the brand beyond the drive-thru.
With familiar flavors such as Blondie, Brunette Brownie and Banana Bread joined by new energy drink varieties including Ocean Breeze, Nightshade and Pink Mermaid, 7 Brew is positioning its retail portfolio around the bold flavors and variety that have helped drive its growth in the beverage market.
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