White Chocolate Delight: Dunkin’ Unveils Festive Donutcracker Holiday Magic and Brings Back Cookie Butter Favorites
Dunkin’ is preparing to bring festive cheer to its customers this holiday season with the launch of its 2026 holiday lineup, arriving nationwide on November 4. The popular coffee and doughnut brand is introducing its own whimsical version of a classic holiday icon, the Donutcracker, while welcoming back two highly anticipated seasonal favorites: Cookie Butter and Toasted White Chocolate.
The new holiday packaging, seasonal beverages, charitable initiatives and exclusive Dunkin’ Rewards® offers are designed to make the holiday season more memorable for customers. With its signature pink-and-orange colors, playful designs and festive flavors, Dunkin’ is adding a distinctive touch to the traditional holiday experience.
The 2026 holiday season will feature new packaging across Dunkin’s holiday cups, doughnut boxes and MUNCHKINS® boxes at participating restaurants nationwide. Alongside the packaging launch, customers can enjoy a variety of seasonal beverages, participate in charitable giving opportunities and access special rewards throughout November and the holiday period.
Dunkin’ Introduces Its Own Donutcracker for the Holiday Season
Beginning November 4, Dunkin’ will introduce its 2026 holiday packaging featuring the debut of the brand’s very own Donutcracker. The design reimagines the traditional holiday nutcracker with a distinctly Dunkin’ aesthetic, incorporating doughnut-inspired details, festive sprinkles and the company’s recognizable pink-and-orange color scheme.
The Donutcracker will appear across holiday cups, doughnut boxes and MUNCHKINS® packaging, bringing a playful seasonal look to customers’ everyday coffee and doughnut purchases.
The new design serves as the centerpiece of Dunkin’s holiday campaign, combining a familiar holiday symbol with the brand’s personality. The packaging is intended to add a festive element to everyday visits, whether customers are stopping for a morning coffee, purchasing treats for family gatherings or sharing doughnuts with friends.
Dunkin’ said its holiday packaging has become an important part of the seasonal experience for many customers. The Donutcracker builds on that tradition by introducing a fresh visual identity while maintaining the recognizable elements that customers associate with the brand.
“Dunkin’s holiday cups and packaging have become part of the season for so many of our guests,” said Jill Nelson, chief marketing officer at Dunkin’. “The Donutcracker puts a playful twist on a beloved holiday icon. Whether guests are sipping returning favorites like Cookie Butter and Toasted White Chocolate or picking up a dozen donuts for a holiday gathering, the Donutcracker brings the joy of the season to life in a way that’s fun, festive, and uniquely Dunkin’.”
The brand also indicated that additional holiday surprises and seasonal announcements will be revealed throughout the coming weeks.
Cookie Butter Returns with a Festive Beverage Collection
One of Dunkin’s most requested seasonal flavors, Cookie Butter, will return for a limited time beginning November 4. The cookie-inspired flavor combines sweet and spiced notes, offering customers a range of seasonal beverages that bring familiar holiday tastes to their coffee and tea routines.
The Cookie Butter lineup includes six beverages, each featuring the signature flavor in a different format.
The Cookie Butter Cloud Latte combines espresso, Cookie Butter Syrup and milk, topped with Cookie Butter Cold Foam and cookie butter crumbles. The beverage offers a layered coffee experience with a creamy topping and a sweet, spiced finish.
The Cookie Butter Cloud Dunkalatte features coffee milk, Cookie Butter Syrup and espresso, finished with Cookie Butter Cold Foam. The drink brings together Dunkin’s signature coffee-forward flavor with the seasonal cookie-inspired addition.
For customers seeking a chocolate-based option, the Cookie Butter Hot Chocolate combines rich hot chocolate with Cookie Butter Syrup. The beverage is topped with whipped cream and cookie butter crumbles, creating a warm and indulgent seasonal treat.
Dunkin’ is also extending the Cookie Butter flavor into its matcha offerings. The Cookie Butter Matcha features sweetened matcha green tea blended with whole milk and Cookie Butter Syrup.
The Iced Cookie Butter Oat Chai Latte combines chai latte with oatmilk and Cookie Butter Syrup, delivering a creamy beverage with a blend of chai spices and cookie-inspired sweetness.
Rounding out the collection, the Spiced Cookie Iced Coffee combines Dunkin’ Iced Coffee with oatmilk and sweet Cookie Butter Syrup.
The seasonal lineup gives customers multiple ways to enjoy the returning flavor, with options spanning espresso beverages, hot chocolate, matcha, chai and iced coffee.
Toasted White Chocolate Returns with Seasonal Favorites
Dunkin’ will also bring back Toasted White Chocolate beginning November 4. The returning flavor will be featured in four seasonal beverages, offering customers additional options for enjoying holiday-inspired drinks.
The Toasted White Chocolate Cloud Latte combines Toasted White Chocolate with espresso and whole milk, topped with Sweet Cold Foam. The beverage brings together the flavor of toasted white chocolate with Dunkin’s espresso and a creamy finish.
The Toasted White Chocolate Signature Latte features Toasted White Chocolate blended with espresso and whole milk. It is finished with whipped cream, caramel drizzle and cinnamon sugar, creating a layered beverage with multiple seasonal flavors.
For customers seeking a more concentrated coffee option, the Almond White Chocolate Shakin’ Espresso combines Toasted White Chocolate and toasted almond flavors with oatmilk and a double shot of espresso. The drink offers a combination of coffee intensity, nutty notes and sweet seasonal flavor.
The Raspberry White Chocolate Matcha brings together sweetened matcha green tea, whole milk, raspberry flavor and Toasted White Chocolate Swirl. The beverage combines the earthy notes of matcha with fruity and creamy elements.
Together, the Cookie Butter and Toasted White Chocolate collections provide a broad selection of holiday beverages, including hot and iced drinks, espresso-based options, matcha and coffee alternatives.
Dunkin’ Encourages Customers to Give Joy This Holiday Season
Beyond seasonal beverages and packaging, Dunkin’ is continuing its commitment to supporting children through the Dunkin’ Joy in Childhood Foundation®.
Beginning November 4 and continuing through November 30, customers at participating Dunkin’ restaurants can contribute $1 or more to the Foundation. Donations can be made at the register or in the drive-thru.
As a special thank-you, customers who donate during the promotional period will receive a limited-edition sticker sheet.
The Dunkin’ Joy in Childhood Foundation supports children battling hunger or illness, helping bring moments of happiness to children and families during challenging circumstances.
The holiday initiative encourages customers to incorporate charitable giving into their regular Dunkin’ visits. By providing a simple donation opportunity at participating locations, the company aims to make it easier for customers to support the Foundation while enjoying their seasonal purchases.
The limited-edition sticker sheet adds a seasonal element to the initiative while recognizing participating customers for their contributions.
Exclusive Holiday Offers for Dunkin’ Rewards Members
Dunkin’ Rewards® members will have access to a series of promotional offers throughout November, providing opportunities to earn additional points on eligible beverage purchases.
The holiday rewards program includes several limited-time promotions:
- Mondays through November 30: Members can earn 100 bonus points on eligible beverages when ordering ahead through the Dunkin’ mobile app. The offer is limited to 100 bonus points per member each Monday and requires activation in the app.
- November 4–5: Members can earn 3X points on eligible beverage purchases.
- November 17: Members can earn 4X points on eligible Avengers beverages.
- November 19: Members can earn 3X points on eligible beverages when ordering ahead through the Dunkin’ app.
- November 23: In celebration of National Espresso Day, members can earn 4X points on eligible espresso beverages.
The promotions are designed to encourage participation in the Dunkin’ Rewards program while providing additional value during the holiday season.
Certain restrictions apply to the offers. Promotional availability is limited to participating Dunkin’ restaurants in the United States, and some offers require members to order ahead through the mobile app, scan their Dunkin’ Rewards ID at checkout or pay using an enrolled Dunkin’ card.
The November 17 promotion applies specifically to eligible Avengers beverages. The National Espresso Day promotion excludes hot and iced coffee and Cold Brew, and its terms specify the eligible beverage categories.
Members are encouraged to review the applicable terms and conditions through Dunkin’s official Rewards program information before redeeming offers.
More Holiday Surprises Ahead
Dunkin’ said its 2026 holiday celebration is only beginning, with additional seasonal moments, special announcements and festive surprises expected throughout the season.
The combination of the Donutcracker packaging debut, returning Cookie Butter and Toasted White Chocolate beverages, charitable giving initiatives and rewards promotions reflects the brand’s approach to creating a comprehensive holiday experience.
The November 4 launch date will mark the nationwide introduction of the new packaging and seasonal beverages at participating Dunkin’ restaurants. Customers can follow the company’s latest announcements and product updates through its official website and newsroom.
For additional information about Dunkin’s holiday offerings, customers can visit DunkinDonuts.com or sign up for alerts through the Dunkin’ newsroom. The company also shares updates about new products, collaborations and announcements through its Instagram, TikTok and X accounts.
With the arrival of the Donutcracker and the return of familiar holiday flavors, Dunkin’ is preparing to make its 2026 holiday season a celebration of festive beverages, playful packaging, customer rewards and opportunities to give back.
The seasonal offerings will begin November 4, giving customers an opportunity to enjoy the holiday lineup throughout the coming weeks while participating in Dunkin’s charitable initiatives and rewards promotions.
As the holiday season unfolds, Dunkin’ plans to continue introducing new experiences designed to bring seasonal cheer to customers’ everyday coffee and doughnut routines.
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