Prime Shrimp, a leader in the shrimp industry focused on increasing shrimp consumption, has announced its expansion into select Whole Foods Market locations across the U.S. Prime Shrimp’s popular flavors—Signature, Lemon & Cracked Pepper, Garlic Herb Butter, and New Orleans-Style BBQ—are now available at over 200 Whole Foods Market stores spanning regions such as the Northeast, North-Atlantic, Mid-Atlantic, South, and Southwest.
“We are thrilled to partner with Whole Foods Market, a company that shares our commitment to offering sustainable, high-quality nutrition. This marks an exciting milestone for Prime Shrimp, as we expand our reach to more conscious consumers nationwide,” said Tom Welles, Whole Foods Market account manager at Prime Shrimp. “With increasing demand for our products, Whole Foods Market is the perfect partner to make Prime Shrimp’s easy-to-cook offerings more accessible.”
With nearly 80 years of combined seafood industry experience, Prime Shrimp specializes in value-added shrimp products designed to encourage more frequent shrimp consumption. The company’s flagship product features Responsibly Farmed shrimp, available in a vacuum-sealed cook-in-pouch format that eliminates the usual hassle of preparing shrimp—no thawing, mess, or raw seafood handling required.
Prime Shrimp’s convenient cook-in-pouch method allows it to position shrimp as a fast and nourishing alternative to traditional proteins like chicken, beef, or pork. The brand aims to make shrimp a regular part of American households’ meal rotations.
Prime Shrimp’s cook-in-pouch products will be available in Whole Foods Market’s frozen seafood section, as well as through Whole Foods Market on Amazon.
Sourced from responsibly managed aquaculture facilities in Ecuador, Prime Shrimp’s frozen shrimp products are peeled, deveined, and carefully packaged in the U.S. They meet Whole Foods Market’s stringent Responsibly Farmed Seafood Standards, including the ban on certain chemicals typically used in shrimp farming and processing.
