As the holiday season draws near, The Hershey Company is adding extra cheer with an exciting assortment of new treats. Headlining this year’s festive lineup are the all-new Kit Kat® Milk Chocolate Santas and Reese’s Peanut Butter Cups Sugar Cookie, alongside beloved favorites from Twizzlers, Jolly Rancher, and Cadbury. These delightful snacks are guaranteed to sweeten your holiday gatherings.
“Hershey has always been at the heart of holiday traditions, offering a variety of treats that bring families together,” said Heather Seamans, Senior Manager of Holiday Marketing at The Hershey Company. “This year, we’re introducing new flavors and shapes—like the Kit Kat® Milk Chocolate Santas and Reese’s Peanut Butter Cups Sugar Cookie—that embody the fun, festive spirit of the season, making holiday moments even more joyful.”
Holiday Highlights:
NEW: Kit Kat® Milk Chocolate Santas:
For the first time, Kit Kat® introduces a holiday twist with crispy wafers in festive Santa-shaped bites. These snack-sized treats combine Kit Kat®’s signature crunchy wafers and smooth milk chocolate, delivering a whole new level of holiday cheer.
NEW: Reese’s Peanut Butter Cups Sugar Cookie (Available in regular, king, and miniatures):
This holiday season, sugar cookies and Reese’s Peanut Butter Cups come together in a perfect pairing. The special edition Reese’s Peanut Butter Cups Sugar Cookie features pieces of sugar cookies nestled in creamy peanut butter, creating a festive and irresistible treat.
Festive Twists on Classic Favorites:
NEW: Reese’s Shapes Assortment:
Get into the holiday spirit with Reese’s Holiday Milk Chocolate Peanut Butter Shapes, filled with an assortment of seasonal shapes. These treats make perfect stocking stuffers or party favors.
Reese’s Peanut Butter Cups Caramel Snack Size:
Celebrate the season with Reese’s Peanut Butter Cups Caramel Snack Size. These holiday-wrapped treats feature creamy peanut butter, gooey caramel, and smooth milk chocolate—a festive twist on a fan favorite.
Reese’s Milk Chocolate Peanut Butter Santas:
Bring the holiday magic to life with Reese’s Milk Chocolate Peanut Butter Santas, perfect for stocking stuffers, candy bowls, and festive snacking.
Twizzlers Treats for Holiday Fun:
NEW: Twizzlers Cherry Flavored Trees Standup Pouch:
Embrace the holiday cheer with Twizzlers Cherry Flavored Trees, shaped like evergreens and bursting with bold cherry flavor. These chewy treats are perfect for holiday movie nights, gingerbread houses, and more.
NEW: Twizzlers Merry Berry Punch Twists King Size:
Unwrap the joy of Twizzlers Merry Berry Punch! With fruity berry punch flavor, these chewy twists are a festive way to add a fun touch to parties or treat-filled stockings.
Perfect for Gifting:
NEW: Cadbury Milk Chocolate Mini Snowballs Giftbox:
Cadbury’s iconic milk chocolate returns in a festive new gifting format with the Milk Chocolate Mini Snowballs Giftbox. Each snowball is a delicious blend of milk chocolate inside a crisp sugar shell—ideal for stockings or holiday celebrations.
NEW: Hershey’s Kisses Cookies ‘N’ Crème Snowman Giftbox:
Celebrate the season with Hershey’s Kisses Cookies ‘N’ Crème Snowman Giftbox. Inside, you’ll find smooth white crème filled with crunchy cookie bits, all wrapped in snowman-themed foil. These treats are perfect for gifting or spreading festive cheer.
NEW: Jolly Rancher Gummies Original and Sour Flavors Storybook:
Bring home the magic of the season with Jolly Rancher Gummies in Original and Sour flavors. This holiday-themed treat includes bold, fruity flavors like Watermelon, Green Apple, Cherry, Grape, and Blue Raspberry in soft, chewy gummies. Packaged in a festive storybook design, it’s a perfect gift or stocking stuffer.
From timeless classics to new seasonal creations, Hershey continues to lead the way in crafting sweet moments for the holidays. Whether you’re building gingerbread houses, hosting movie nights, or enjoying your favorite treats, Hershey’s holiday collection adds a joyful touch to every celebration.
