PURE Bioscience, Inc. (OTCQB: PURE), the developer of the patented non-toxic silver dihydrogen citrate (SDC) antimicrobial, has entered into a multi-year distribution agreement with AFCO, a Zep Company. This collaboration aims to expand the reach of PURE’s innovative products across the food and beverage industry under specialized terms and conditions.
Strengthening Market Presence
PURE Bioscience is enthusiastic about this strategic partnership with AFCO, a leading provider of cleaning and sanitation solutions for the food and beverage sector. The alliance will leverage AFCO’s extensive distribution network and industry expertise to enhance PURE’s market presence.
Tim Steffensmeier, Vice President of Sales at PURE, expressed optimism about the agreement:
“We are thrilled to embark on this new partnership with AFCO. This agreement broadens our distribution capabilities and aligns with our mission to provide innovative, effective solutions throughout the food and beverage industry. Partnering with AFCO allows us to expand our product applications and unique solutions throughout North America.”
A Collaborative Vision for Food Safety
The partnership will combine the strengths of both companies, creating a more efficient supply chain and delivering superior service offerings.
Scott Jimenez, Senior Vice President – West Division at AFCO, highlighted the importance of the collaboration:
“We look forward to growing this relationship with PURE. This agreement not only expands our reach in the food and beverage industry but also reinforces our commitment to providing high-quality cleaning and sanitation solutions to our valued customers. Given the heightened awareness of food safety, it is crucial that we offer solutions to safeguard our clients’ brands. Together, we have been developing innovative application methods to address food safety and quality challenges in the industry.”
The Science Behind SDC
SDC’s dual-action antimicrobial mechanism makes it uniquely effective. The silver ions deactivate structural and metabolic proteins in microbial membranes, leading to rapid microbial death. Additionally, microorganisms mistakenly consume SDC as a nutrient, enabling the silver ions to penetrate and disrupt their DNA, halting replication. Unlike traditional silver-based disinfectants with short shelf lives, SDC offers extended stability, remaining effective for several years.
This patented technology ensures a broad spectrum of microbial efficacy, making SDC a superior solution for food safety and sanitation challenges.
Jeff Kitchell, Vice President of Operations at PURE, emphasized the significance of the partnership:
“Together with AFCO, we are poised to make a significant impact in the industry, delivering unparalleled service and quality the industry and public expect.”
Looking Ahead
The collaboration between PURE Bioscience and AFCO promises to enhance food safety and sanitation standards across the industry, ensuring clients have access to innovative, high-quality solutions that protect brands and public health.
