Island Brands, a trailblazing beverage company dedicated to producing clean, all-natural beer, is thrilled to announce its official launch in Puerto Rico. The expansion brings two of its flagship offerings, Island Coastal Lager and Island Pomelo Grapefruit, to the vibrant Puerto Rican market. This exciting milestone is made possible through a strategic partnership with Puerto Rico Supplies Group (PRSG), a premier distributor renowned for delivering high-quality products across the island. Notably, Island Brands is the first beer brand to be added to PRSG’s impressive catalog of over 5,000 products, marking a significant milestone for both companies.
The introduction of Island Brands in Puerto Rico reflects the company’s mission to redefine the premium craft beer category. Known for its commitment to clean, all-natural ingredients, Island Brands stands apart in a crowded beer market by ensuring its products contain no fillers, preservatives, or artificial additives. Both beers are brewed with the purest ingredients, offering consumers a refreshing and flavorful experience that aligns with today’s growing preference for healthier, more transparent beverage choices.
A Strategic Partnership for Growth
The collaboration between Island Brands and Puerto Rico Supplies Group is central to this launch. PRSG, a family-owned company with deep roots in Puerto Rico’s business community, is celebrated for its extensive distribution network and commitment to providing only the finest products to Puerto Rican consumers. This partnership ensures that Island Brands’ clean, natural beers will be widely available across the island, reaching beer lovers in every corner of Puerto Rico.
“The heart of Island Brands is to offer an all-clean, natural beer option that resonates with today’s discerning consumer,” said Scott Hansen, Founder of Island Brands USA. “Ever since our inception in 2017, it has been a dream to bring Island Brands to Puerto Rico and share our beers throughout the Caribbean. Puerto Rico Supplies Group has been the ideal partner for us on this journey. The Pérez family and their incredible team share our passion and mission to deliver a crisp, clean, crushable beer that reflects the joy and beauty of the island lifestyle.”
Echoing this enthusiasm, Edwin Pérez, President of Puerto Rico Supplies Group, shared, “We are excited to partner with Island Brands as we embark on this new chapter together. Island Brands embodies the essence of who we are as a people: the love for our island’s natural beauty, our zest for life, and our appreciation for quality and great taste. We believe Island Coastal Lager and Island Pomelo Grapefruit will quickly become a staple in Puerto Rican gatherings, beach days, and celebrations.”
Island Coastal Lager and Island Pomelo Grapefruit: Perfect for the Puerto Rican Lifestyle
Island Brands’ beer offerings are perfectly crafted to fit the active, social, and sun-soaked lifestyle of Puerto Rico. Packaged in convenient 10-ounce cans, these beers are easy to carry, chill, and enjoy on any occasion, whether relaxing on the beach, hosting a backyard barbecue, or simply unwinding after a long day.
Island Coastal Lager – Often referred to as “ICL” by its loyal fans, Island Coastal Lager is the brand’s flagship beer. Designed for easy drinking, this light, crisp lager is brewed using only four simple, all-natural ingredients: water, barley, yeast, and hops. Free from fillers and additives, ICL delivers a clean, refreshing taste that outdoor enthusiasts, thrill-seekers, and beer lovers can enjoy anytime.
Island Pomelo Grapefruit – For those seeking a more unique and refreshing twist, Island Pomelo Grapefruit combines the premium Island Coastal Lager base with the tart, juicy essence of grapefruit. This brew delivers the perfect balance of citrus flavor, subtle bitterness, and crisp refreshment, making it an ideal companion for warm Puerto Rican days. It’s a treat-yourself beer that brings a new level of refreshment to the craft beer market.
A New Chapter for Puerto Rico’s Beer Scene
The arrival of Island Brands in Puerto Rico signals an exciting evolution in the local beer market. With increasing demand for cleaner, more natural food and beverage options, Island Brands meets this growing trend head-on, providing a premium alternative to traditional beers. For Puerto Ricans who value quality, transparency, and a refreshing flavor profile, Island Coastal Lager and Island Pomelo Grapefruit are poised to become go-to choices.
Island Brands’ commitment to clean brewing also resonates with the island’s cultural values. With Puerto Rico’s deep connection to its natural beauty and vibrant lifestyle, Island Brands seamlessly fits into the local culture, offering beers that pair perfectly with sun, sand, and celebration.
A Bright Future in the Caribbean
Island Brands’ expansion into Puerto Rico is just the beginning of its broader vision to introduce clean, all-natural beer to the Caribbean region. By partnering with Puerto Rico Supplies Group, the company has positioned itself to grow sustainably and connect with new audiences who share its love for quality beer and outdoor living.
As Island Brands continues to grow, its core values remain unchanged: crafting clean, delicious beers that bring people together and elevate every occasion. Puerto Rican beer enthusiasts now have a new option to celebrate life’s moments with the crisp, refreshing taste of Island Coastal Lager and the juicy zest of Island Pomelo Grapefruit.
For those in Puerto Rico, Island Brands’ launch signals not just a new beer choice, but the arrival of a clean, all-natural wave—perfect for beach days, social gatherings, and unforgettable moments filled with good vibes.
Cheers to clean beer, beautiful beaches, and the vibrant spirit of Puerto Rico!