Ice Cream Innovation Straus Family Creamery Launches Gluten-Free Cookie Dough Flavor
Straus Family Creamery, a pioneer in sustainable and organic dairy farming, is starting the new year with an exciting expansion to its lineup of organic super-premium ice creams. The company will introduce a new flavor, Cookie Dough, in late January 2025. This new flavor will add to an already impressive collection of 12 super-premium ice cream offerings, all crafted using Straus organic milk and cream from family dairy farms along the Northern California coast. Gluten-free, vegetarian, and certified kosher, the Cookie Dough ice cream is set to delight consumers who are looking for indulgent flavors with clean, high-quality ingredients.
The Cookie Dough flavor is a perfect balance of sweet cream ice cream and chewy gluten-free cookie dough chunks, paired with decadent chocolatey chips. The rich, creamy base combines harmoniously with the texture of the cookie dough, delivering a satisfying dessert experience. This new flavor will be sold regionally at both independent and major supermarkets and will also be available nationwide at all Sprouts Farmers Market locations.
Straus Family Creamery has long been known for producing premium versions of classic flavors, and its ice cream-making process is a testament to the company’s commitment to quality. Each batch is made using cream with high butterfat content, which contributes to the ice cream’s rich, smooth texture. The churning process used results in less air being incorporated into the product, which helps create a creamier consistency. Straus Family Creamery is also committed to clean ingredients, relying solely on egg yolks as a stabilizer and leaving out preservatives, fillers, and artificial coloring agents. This results in an ice cream that is as pure and natural as possible.
The new Cookie Dough flavor marks the third cookie-inspired variety in the Straus Family Creamery lineup, joining the popular Lemon Cookie and Cookies & Cream flavors, which are also gluten-free. For those with gluten sensitivities, Straus provides a rare option in the ice cream market. While many gluten-free ice creams rely on alternative milks such as almond, oat, or soy, and often contain gums and fillers, Straus Family Creamery uses traditional dairy to achieve its rich, creamy mouthfeel. Their ice creams offer a clean ingredient list that aligns with the company’s sustainability and quality standards.
Albert Straus, the founder of Straus Family Creamery, expressed his excitement about the introduction of the new Cookie Dough flavor, saying, “I’m thrilled to introduce gluten-free Cookie Dough to the Straus ice cream lineup. This is a flavor we’ve long wanted to create, and after extensive recipe development by our team, the result is delicious. In addition, it showcases the truly rich taste of high-quality organic milk and cream from our organic dairies, all while supporting our mission to sustain family farms.”
The journey of Straus Family Creamery began in 1994 when Albert Straus converted his family’s farm, Straus Dairy Farm, to the first certified organic dairy farm west of the Mississippi. Straus, a second-generation farmer and lifelong environmental innovator, wanted to create a dairy operation that was not only sustainable but also supported family farms. Along with the farm’s conversion, he launched Straus Family Creamery as the first 100% certified organic creamery in the United States.
Since then, Straus Family Creamery has continued to lead the way in promoting organic, regenerative, and carbon-neutral practices. The company is committed to ensuring that all of its 12 independent dairy producers, including Straus Dairy Farm, will achieve on-farm carbon neutrality by 2030. Carbon farming, a regenerative agricultural practice that helps sequester carbon in the soil, is an effective solution for mitigating climate change. The pasture grasslands on organic dairy farms provide an ideal environment for these carbon farming practices, helping to absorb carbon from the atmosphere and store it in the ground.
Albert Straus’ passion for ice cream runs deep, and it was one of the key motivators behind the founding of Straus Family Creamery. His interest in the dessert began during his time as a dairy science student at California Polytechnic State University (Cal Poly) in San Luis Obispo in the late 1970s. The ice cream line debuted in 2003 with Vanilla Bean, Dutch Chocolate, and Raspberry as the first flavors. Since then, Straus Family Creamery has consistently elevated traditional flavors with the same attention to quality that defines the company.
The Cookie Dough ice cream will be available in late January 2025 at Sprouts Farmers Markets across the country and at various retailers throughout the Western United States. Consumers can expect the ice cream to retail for approximately $7.99 per pint. For more information about where to find it, customers can check the Straus Family Creamery website or visit their local retailers.
Straus Family Creamery’s Cookie Dough ice cream is just the latest example of the company’s dedication to producing exceptional dairy products that combine great taste with sustainability. By offering high-quality ice cream made with organic, locally sourced ingredients and a commitment to regenerative farming practices, Straus Family Creamery continues to set the standard for what it means to be a true pioneer in the dairy industry. Whether you’re looking for a classic flavor or a gluten-free indulgence, Straus Family Creamery remains a trusted choice for those who care about both the environment and the quality of the food they consume.