Chief Financial Officer Divert, Inc. Names Brad Lukow as Chief Financial Officer
Divert, Inc., a leading circular economy company dedicated to preventing food waste and promoting sustainability, has announced the appointment of Brad Lukow as its new Chief Financial Officer (CFO). Lukow, a seasoned financial executive with over 30 years of experience in finance and capital markets, will join the company’s executive leadership team. Chief Financial Officer His extensive background in consumer retail finance positions him as a strategic asset to help drive Divert’s continued expansion and impact.
Lukow’s appointment comes as Divert continues its mission to transform the food waste landscape and build a more sustainable future. His predecessor, David Eichinger, who has served as CFO since 2022, will be stepping away from the company to pursue new opportunities outside the organization.
“Brad’s proven leadership in finance, particularly in the retail industry, makes him an ideal fit for Divert as we continue to expand our innovative solutions to better serve our customers and communities nationwide,” said Ryan Begin, CEO and co-founder of Divert, Inc. “His expertise will be instrumental as we scale our efforts and advance our mission to create a more sustainable, circular economy.”
Begin also took a moment to acknowledge the contributions of Eichinger, expressing gratitude for his role in the company’s growth and evolution. “I want to also recognize and thank Dave, who has been essential to Divert’s growth. His experience, insights, and passion for our story have truly changed our company for the better and set us up for continued success.”
A Transformative Period for Divert, Inc.
Lukow joins Divert at a time of significant momentum and rapid expansion. In the past year, the company has made remarkable strides in advancing circularity and tackling the global wasted food crisis. Chief Financial Officer One of the company’s most notable achievements includes the opening of its first-of-its-kind Integrated Diversion & Energy Facility in Turlock, California. Chief Financial Officer This groundbreaking facility represents a major step forward in scaling Divert’s nationwide operations and increasing its ability to process and repurpose food waste efficiently.
The company has also demonstrated substantial operational growth. In 2024 alone, Divert processed more than 630 million pounds of unsold and non-donatable food, marking a 52% increase year-over-year. Additionally, the company expanded its customer locations by 22%, reinforcing its commitment to broadening its reach and impact in reducing food waste across the country.
With Lukow now at the financial helm, Divert aims to accelerate its strategic growth initiatives. His extensive experience in managing financial operations for major corporations, coupled with his expertise in capital markets and investor relations, will play a vital role in driving Divert’s financial strategies, operational efficiency, and long-term sustainability.
Brad Lukow’s Extensive Financial Leadership
Lukow brings a wealth of experience to Divert, having held key leadership roles at major corporations in the consumer retail and sustainability sectors. Prior to joining Divert, he served as CFO for Footprint, a sustainable technology firm focused on eliminating single-use plastics. His tenure at Footprint further cemented his expertise in overseeing financial operations in high-growth sustainability-driven businesses.
Before Footprint, Lukow held the position of interim co-CEO and CFO at Sprouts Farmers Market, one of the largest and most recognized natural and organic grocery chains in the United States. Chief Financial Officer In this role, he led the company’s financial, accounting, investor relations, and treasury functions, playing a crucial part in strengthening its financial health and expanding its market presence.
Lukow also held the CFO role at Shoppers Drug Mart, Canada’s largest pharmacy retailer, where he managed a broad range of responsibilities, including finance, strategy, business development, real estate, and information technology. Under his leadership, Shoppers Drug Mart successfully navigated an initial public offering (IPO), showcasing his ability to drive financial growth and transformation at a high level.
In addition to his corporate leadership experience, Lukow is a chartered professional accountant (Canada) and holds a Bachelor of Arts in Honors Business Administration from Western University. Chief Financial Officer His deep financial expertise, strategic acumen, and experience in scaling businesses align perfectly with Divert’s mission and ambitious growth plans.
A Vision for the Future
Lukow expressed his enthusiasm about joining Divert at such a pivotal time. Chief Financial Officer “I’m thrilled to join Divert’s executive leadership team during a period of rapid growth for the company,” he said. “Divert has emerged at the forefront of preventing wasted food and has proven its commitment to building the infrastructure needed to have a meaningful impact. It is a privilege to be able to support this mission and lead the finance organization as the company scales.”
As CFO, Lukow will oversee Divert’s financial operations, ensuring the company remains well-positioned to meet the growing demand for its services. His strategic focus will be on optimizing financial performance, securing investments to support expansion, and maintaining Divert’s strong market position within the sustainability and circular economy sectors.
Driving a More Sustainable Future
Divert’s mission extends far beyond financial success—it is deeply rooted in making a tangible difference in the fight against food waste and its environmental impact. The company’s innovative approach to food waste prevention and its commitment to circular solutions have established it as a leader in the industry. With Lukow’s appointment, Divert is poised to strengthen its financial foundation, expand its influence, and further drive its mission forward.
The importance of tackling food waste cannot be overstated. According to the Environmental Protection Agency (EPA), food waste is one of the largest contributors to landfill waste in the United States, leading to significant environmental and economic consequences. By developing cutting-edge technology and infrastructure, Divert is actively working to reduce food waste and repurpose resources that would otherwise go to waste.
Lukow’s financial leadership will be crucial in ensuring that Divert continues to scale its operations efficiently while maintaining its commitment to sustainability. Chief Financial Officer His deep expertise in navigating complex financial landscapes and driving corporate growth aligns seamlessly with the company’s objectives.
As Divert looks ahead, it remains dedicated to expanding its reach, building new facilities, and forging strategic partnerships with retailers, food producers, and organizations that share its commitment to sustainability. With Lukow on board, Chief Financial Officer the company is well-positioned to accelerate its impact and further cement its role as a pioneer in the circular economy.
