Bojangles is making waves once again this season with the much-anticipated return of its beloved Bojangler® Fish Sandwich. But this year, the excitement reaches a whole new level with the introduction of the Bojangler® Deluxe, a fresh and flavorful take on the fan-favorite fish sandwich. Just in time for the Lenten season, seafood lovers and Bojangles fans alike can now enjoy two delicious variations of this limited-time offering, each packed with the bold flavors and signature ingredients that have made Bojangles a go-to destination for crave-worthy comfort food.
The Return of a Fan Favorite
For years, the Bojangler® has been a seasonal staple, delighting fans with its satisfying crunch, bold seasoning, and perfectly balanced toppings. This year, Bojangles continues the tradition by bringing back the original Bojangler® Fish Sandwich, a classic that features a crispy, panko-breaded Alaskan Pollock filet. This high-quality, wild-caught fish is seasoned with Bo’s Famous Seasoning, ensuring every bite is packed with the signature Bojangles flavor. The filet is then topped with a slice of melty American cheese and served on a perfectly toasted bun, complemented by a generous spread of Duke’s Tartar Sauce.
But that’s not all. To elevate the Bojangler experience even further, Bojangles has introduced an all-new, first-ever Deluxe version of the sandwich.
Introducing the Bojangler Deluxe
The Bojangler® Deluxe is here to shake things up, offering an elevated twist on the original that adds fresh, bold flavors to an already delicious sandwich. While it still features the crispy, Bo-seasoned Alaskan Pollock filet at its core, the Deluxe version comes with an exciting lineup of new toppings. It swaps out the traditional tartar sauce for Bojangles’ signature Bo Sauce, a creamy, tangy, and slightly spicy condiment that enhances the flavors of the fish filet.
In addition to the Bo Sauce, the Deluxe sandwich is topped with shredded lettuce, a thick slice of juicy tomato, and crisp, crunchy pickles, all served on a freshly toasted bun. These fresh ingredients add layers of texture and flavor, making the Bojangler® Deluxe a must-try for both longtime Bojangler fans and newcomers alike.
Marshall Scarborough, Vice President of Menu and Culinary Innovation at Bojangles, expressed his enthusiasm for the new addition to the menu. “We’re stepping up our fish sandwich game by introducing the new Bojangler Deluxe,” Scarborough stated. “Our fans expect big flavor when they come to Bojangles, and this sandwich really brings it. You can’t go wrong combining Bo Sauce and fresh produce with a Bo-seasoned crispy fish filet.”
A Viral Celebration
To celebrate the return of the Bojangler® and the launch of its new Deluxe counterpart, Bojangles went all out by recreating a viral moment from the U.S. National Whitewater Center’s Build Your Own Boat competition. This annual event, which challenges participants to construct homemade boats and navigate them through rapids, became the perfect backdrop for Bojangles to have some fun with its fan community.
Inspired by a daring duo who previously built a Bojangles-themed boat and rode the rapids in style, the brand decided to team up with them for an epic follow-up adventure. This time, instead of facing the water, the duo took their Bojangles boat to the drive-thru, eager to be the first to get their hands on the Bojangler fish sandwich. The moment was captured in a lighthearted and entertaining video, showcasing the excitement surrounding the sandwich’s return. Fans can check out the video on Bojangles’ official website and social media channels.
A Limited-Time Delight
As with many of Bojangles’ seasonal offerings, the Bojangler® and Bojangler® Deluxe are only available for a limited time. Customers eager to savor these mouthwatering fish sandwiches should act fast before they disappear from the menu. Both versions are available à la carte or as part of a combo meal, which includes a side of one of Bojangles’ legendary fixin’s and a drink of choice, such as the famous Legendary Iced Tea®.
To make it even more convenient for customers, Bojangles offers multiple ways to order. Guests can visit their nearest participating location, order through the Bojangles app, or place an order on bojangles.com. Additionally, delivery options are available via popular food delivery services, ensuring that fans can enjoy their Bojangler sandwiches with ease.
Why the Bojangler Stands Out
The fast-food industry is filled with fish sandwiches, especially during the Lenten season when many restaurants roll out their own seafood offerings. However, the Bojangler® has managed to carve out a loyal following thanks to its signature Bojangles twist. Unlike many other fast-food fish sandwiches, which can be bland or overly processed, the Bojangler® delivers bold seasoning, high-quality ingredients, and a satisfying crunch that sets it apart from the competition.
The introduction of the Deluxe version further solidifies Bojangles’ commitment to giving customers exciting new ways to enjoy their favorite menu items. By adding fresh toppings like lettuce, tomato, and pickles, along with the rich and flavorful Bo Sauce, the Deluxe Bojangler® appeals to those looking for an upgraded experience that goes beyond the traditional fish sandwich.
A Tradition That Keeps Growing
Bojangles has built a strong reputation for delivering Southern-inspired comfort food with bold flavors, and the Bojangler® fits right into that legacy. Over the years, the seasonal fish sandwich has gained a devoted fanbase, with many eagerly anticipating its return each year. The addition of the Bojangler® Deluxe shows that Bojangles is listening to its customers and constantly looking for ways to innovate while staying true to its roots.
With its perfectly seasoned fish filet, high-quality ingredients, and the new Deluxe twist, the Bojangler® continues to be a standout choice for seafood lovers and Bojangles enthusiasts alike. Whether you’re a longtime fan or trying it for the first time, this is one sandwich you won’t want to miss.
Get It Before It’s Gone
If you’ve been waiting for the return of the Bojangler®, now is the time to indulge. Whether you prefer the original classic or want to experience the new Deluxe version, Bojangles has made sure there’s something for everyone to enjoy. With its limited-time availability, fans are encouraged to act fast and savor every bite before the Bojangler® swims away for another season.
Visit your nearest participating Bojangles location today, order online, or use the Bojangles app to get your hands on the Bojangler® or Bojangler® Deluxe. One thing is for sure: whether you’re a seafood lover, a fast-food enthusiast, or just someone looking for a flavorful meal, the Bojangler® is ready to satisfy your cravings. Don’t miss out on this delicious seasonal offering – get yours today!
