ODP Business Solutions, a leading provider of workplace solutions and a division of The ODP Corporation (NASDAQ: ODP), has announced a new distribution partnership with Sobel Westex, a globally recognized brand specializing in luxury linens and terry cloth towels. This partnership marks another step in ODP Business Solutions’ continued expansion into the hospitality sector, reinforcing its position as a premier supplier of high-quality products and services beyond traditional office supplies.
This collaboration allows ODP Business Solutions to further diversify its offerings and cater to the specific needs of the hospitality industry. With an already robust portfolio that spans furniture, professional cleaning, breakroom supplies, and more, the addition of Sobel Westex’s premium bedding and bath textiles enhances the company’s ability to provide comprehensive in-room solutions to hotels, resorts, and other hospitality businesses.
A Strategic Expansion in Hospitality
“This partnership exemplifies our commitment to driving growth in the hospitality sector while demonstrating our ability to deliver trusted brands and products across diverse industries, extending beyond office supplies,” said David Centrella, executive vice president of The ODP Corporation and president of ODP Business Solutions. “By integrating Sobel Westex’s renowned luxury bedding and terry cloth towels into our portfolio, we’re not just meeting but exceeding the expectations of our clients.”
Sobel Westex is known worldwide for its commitment to quality, innovation, and sustainability in hospitality textiles. Their products go beyond the conventional, offering an extensive range of premium pillows, plush terry towels, high-quality linens, blankets, pool towels, and spa-like robes. Each item is meticulously designed to enhance the guest experience by providing a luxurious and inviting atmosphere.
“When we look at this new partnership with ODP Business Solutions, we know it will be a transformative venture for both of our companies and can change the hospitality industry as we know it. Their exceptional distribution expertise and extensive customer network make it an easy decision to trust them with our product portfolio,” said Walter Pelaez, chief executive officer at Sobel Westex.
By leveraging ODP Business Solutions’ extensive distribution network and customer base, Sobel Westex can reach a broader market and offer its products to a wider range of hospitality clients. This partnership is a win-win for both companies and, more importantly, for the hospitality businesses that seek to elevate their guest experiences.
Partnership ODP Business Solutions Joins Forces with Sobel Westex to Expand in the Hospitality Industry
Luxury and Comfort at the Core
Sobel Westex’s commitment to excellence is evident in the materials they use and the craftsmanship that goes into each product. Their linens and towels are made from high-quality materials such as premium cotton, which ensures superior comfort, durability, and breathability. These elements are essential for temperature regulation and contribute to the overall satisfaction of guests who expect the finest hospitality experiences.
The luxury hospitality sector thrives on attention to detail, and the quality of in-room amenities can make a significant impact on a guest’s perception of their stay. From crisp, high-thread-count sheets to plush and absorbent towels, every element of a guest room plays a role in defining comfort and elegance.
“Introducing Sobel Westex’s luxury products to our hospitality distribution services allows us to offer our customers the opportunity to create truly memorable guest experiences,” said Nisha Brown, vice president of marketing & product management at ODP Business Solutions. “From crisp, high-quality sheets to plush, indulgent bedding, superior linens provide weary travelers with the comfort they crave, transforming a night’s rest into a truly rejuvenating experience. This partnership aligns perfectly with our commitment to delivering trusted brands and extraordinary products across all industries we serve.”
Enhancing ODP Business Solutions’ Hospitality Offerings
The announcement of this partnership follows ODP Business Solutions’ recent milestone agreement with a leading hospitality management company, further establishing its role as a key supplier and distribution partner in the industry. The company has steadily broadened its focus beyond office essentials, now providing high-quality solutions tailored to a variety of sectors, including hospitality, healthcare, and education.
Through its extensive distribution infrastructure, ODP Business Solutions is well-positioned to meet the unique demands of the hospitality industry, ensuring that properties receive top-tier products with efficiency and reliability. As the company continues to evolve, strategic partnerships like this one will play a vital role in its long-term vision of becoming a go-to provider for premium business solutions across multiple industries.
A Future of Elevated Guest Experiences
The hospitality industry is built on creating memorable experiences, and high-quality linens and amenities are integral to that mission. Travelers today seek comfort, luxury, and a home-away-from-home experience, making it essential for hotels and resorts to invest in premium products that enhance their offerings. The collaboration between ODP Business Solutions and Sobel Westex aligns with this growing trend, ensuring that hospitality businesses have access to top-tier products that cater to their guests’ evolving needs.
As consumer expectations continue to rise, businesses in the hospitality sector must adapt by prioritizing quality and luxury. ODP Business Solutions’ expansion into this space, coupled with its commitment to trusted brands, ensures that its customers will always have access to the best products on the market.
With this new partnership, ODP Business Solutions and Sobel Westex are not just setting new standards for luxury in the hospitality industry—they are redefining what it means to provide exceptional guest experiences. The collaboration signals a new chapter for both companies, one in which innovation, quality, and customer satisfaction take center stage.
