A leading national vape brand has announced a new partnership with Cresco Labs (CSE: CL) (OTCQX: CRLBF) (FSE: 6CQ) to expand its distribution across Florida. Starting in November 2024, Bloom’s Surf all-in-one vape will be exclusively produced by Cresco Labs in Florida and will be available at all 33 Sunnyside dispensaries throughout the state. This expansion marks Florida as the seventh state where Bloom products will be offered, adding to its presence in California, Illinois, Michigan, New Mexico, and New York, with upcoming launches in New Jersey and Virginia planned for Q3 and Q4, respectively.
Recognized as a leader in vape technology and innovation, Bloom is among the top five fastest-growing cannabis brands in the U.S., according to BDSA analytics. Founded in 2014, Bloom is celebrating its tenth anniversary this year, maintaining its core mission to provide consumers with a vaping experience that closely replicates flower consumption. Bloom’s proprietary Surf hardware is celebrated as one of the most sought-after all-in-one vape devices in the country.
“Cresco’s Sunnyside is unquestionably the right retailer to introduce Bloom to Florida. Bloom’s products were originally developed for medical markets, focusing on patients who rely on cannabis as medicine, with an emphasis on consistency and accessibility,” said Casey Ly, co-founder and co-CEO of Bloom. “Sunnyside’s commitment to product education, a welcoming shopping experience, and convenient locations makes them the perfect partner. We’re excited to bring our top-selling classic strains to all 33 locations this fall.”
“Our patients seek high-quality cannabis products that are both effective and easy to use, and Bloom’s innovative hardware design delivers a precise, flavorful vaping experience that our patients will appreciate,” said Connie Woolsey, Vice President of Retail at Cresco Labs. “Sunnyside offers a wide range of innovative and quality cannabis products in the Florida market, and we’re excited to expand our offerings with Bloom products.”
Bloom plans to launch its Classic line products in its proprietary Surf device, available in both .5g and 1g formats, with the Live line set to debut later in Q4 2024.
Founded in 2014 by a team of immigrants and BIPOC, Bloom’s mission is to improve how cannabis is consumed and how consumption is perceived. Merging pioneering technology and design, Bloom is a leading multi-state brand sold across 5 states and nearly 1000 retailers in the US. Bloom is best known for its proprietary Surf all-in-one vaporizer; a revolutionary platform that seamlessly delivers the experience of consuming flower while providing a fresh device design consumers seek. The brand carefully curates three types of cannabis strains: Classic, Live and Rosin. Now available in California, New York, Michigan, Illinois and New Mexico, Bloom sets the standard for innovation and quality in the vape category
