
Coca-Cola Southwest Beverages Unveils SmartSort Recycling Bins at Dallas Fort Worth Airport
Arca Continental Coca-Cola Southwest Beverages (CCSWB), the Coca-Cola bottler for Texas, Oklahoma, New Mexico, and Arkansas, has taken a significant step towards enhancing sustainability efforts at Dallas Fort Worth International Airport (DFW). In collaboration with DFW Airport, CCSWB has introduced four innovative smart recycling bins, powered by SmartSort Technologies, Inc. Coca-Cola These AI-enabled bins are designed to make recycling easier and more efficient for travelers, offering a seamless, eco-friendly airport experience while also contributing to long-term environmental sustainability.
The installation of these smart bins is part of a broader initiative to improve waste management and encourage recycling at one of the busiest airports in the world. Located in Terminals D and E, CCSWB has placed dual-stream bins, each with separate receptacles for waste and recycling. In addition, DFW Airport Headquarters and the Department of Public Safety each received a triple-stream unit that includes an additional compost bin, further promoting sustainable practices across the airport. These units are equipped with cutting-edge technology, including cameras that scan items as travelers approach and provide real-time instructions on how to dispose of them.
The integration of AI technology into these recycling bins aims to reduce human error and increase recycling rates by guiding users to make the Coca-Cola correct disposal choices. Each bin’s camera scans the materials being disposed of and displays clear, visual instructions on the screen, directing travelers to the appropriate compartment for waste, recycling, or compost. This user-friendly approach ensures that items are correctly sorted, creating a cleaner and more efficient recycling process.
SmartSort Technologies, a company dedicated to developing sustainable recycling solutions, has been instrumental in transforming waste management systems in various industries. Their cutting-edge technology focuses on optimizing waste stream efficiency, enabling better source separation, and aggregating data to monitor recycling progress. The partnership with DFW Airport and CCSWB reflects a shared commitment to sustainability and the use of technology to create a greener, more responsible future.
Robert Horton, Vice President of Environmental Affairs and Sustainability at DFW Airport, spoke about the significance of Coca-Cola the AI-powered bins in enhancing the traveler experience while reinforcing the airport’s sustainability goals. “The introduction of AI-powered recycling bins enhances the traveler experience and reinforces our efforts to create a more sustainable airport through innovation and technology,” Horton said. “Incremental steps like this can build better traveler habits that help reduce waste, increase recycling, and engage our customers in new and exciting ways.”
Beyond providing immediate feedback on proper disposal, the new smart bins also serve a crucial role in DFW’s long-term sustainability efforts. Each unit collects valuable data that enables the airport to track the quantity of materials recycled and monitor their final destinations. This data-driven approach not only ensures greater efficiency but also provides enhanced transparency and accountability in the recycling process, allowing DFW to continuously improve its environmental impact.
“The installation of SmartSort units at DFW Airport represents a significant step toward advancing our recycling efforts,” said Abraham Tueme, Director of Sustainability at Coca-Cola Southwest Beverages. “It takes time to create meaningful change, and our focus is on introducing long-term solutions that truly make a difference in reducing waste and promoting sustainability. This partnership is not just about recycling; it’s about creating a lasting impact on our community and the environment.”

CCSWB’s collaboration with DFW Airport is part of a broader initiative to integrate AI-powered recycling solutions across multiple venues. In 2023, the company successfully launched 12 SmartSort units at the American Airlines Center during the NCAA Women’s Final Four Tournament. Following the success of that initiative, the Coca-Cola company expanded the use of these smart bins, installing an additional nine units to bring the total number to 21. These efforts align with CCSWB’s overarching mission to enhance recycling programs, promote environmental sustainability, and engage local communities in responsible waste management.
The impact of these AI-powered recycling bins extends beyond the immediate environment. The data collected from each unit allows both DFW Airport and CCSWB to assess the effectiveness of their recycling programs and identify areas for improvement. Over time, Coca-Cola the information gathered will help optimize waste management strategies and improve overall recycling rates, contributing to a cleaner, more sustainable future for the airport and its visitors.
The partnership between Arca Continental Coca-Cola Southwest Beverages and DFW Airport represents a forward-thinking approach to sustainability, combining cutting-edge technology with practical waste management solutions. By installing SmartSort’s AI-powered bins, CCSWB and DFW are setting a new standard for waste management in public spaces, offering a more efficient and eco-friendly way to handle recyclables.
As more cities, airports, and businesses seek innovative ways to address environmental challenges, this collaboration stands as a shining example of how technology can be leveraged to create meaningful change. The introduction of smart recycling bins at DFW Airport is not only a testament to the power of artificial intelligence in promoting sustainability but also a demonstration of how small changes can add up to create a more significant impact on the environment.
Moving forward, CCSWB and DFW will continue to explore additional opportunities for improving sustainability efforts. By introducing more advanced recycling solutions and engaging the public in responsible waste management, they aim to build a more sustainable future for both travelers and the broader community. The success of the SmartSort bins at DFW Airport is just the beginning of what promises to be a long and impactful partnership focused on environmental stewardship, innovation, and positive change.
This initiative also underscores the growing importance of collaboration between corporations, airports, and local governments in addressing global environmental challenges. As sustainability becomes an increasingly critical issue, innovative partnerships like this one will play a vital role in reducing waste, increasing recycling, and promoting a cleaner, greener world for future generations.