Craft Irish Whiskey, a leading name in premium Irish whiskey, has announced an exclusive partnership with Soho Whisky Club, located at The Vintage House in London. The renowned private club is unveiling a new look, offering an enhanced whiskey tasting experience, complete with a luxurious cigar terrace. This refreshed venue aims to provide an exceptional experience, blending the finest Irish and global whiskies in a chic and vibrant setting for London’s whiskey enthusiasts.
Craft Irish Whiskey is a distinguished spirits brand known for producing some of the world’s rarest and most exclusive Irish whiskey expressions. In 2022, the brand won the top award at the World Whiskies Awards for its debut release, The Devil’s Keep single malt. Since then, it has garnered numerous industry accolades, growing faster than any other brand in the market. Now, Craft Irish Whiskey has teamed up with Soho Whisky Club, the UK’s oldest private whiskey club and the first Ardbeg Embassy, to help revitalize London’s whiskey scene and foster continued innovation in the whiskey industry.
At this new venue, members will have access to Craft Irish Whiskey’s complete portfolio for the first time, along with exclusive, unreleased whiskies unavailable anywhere else. Among the offerings will be two of the brand’s most sought-after expressions: The Taoscán and The Donn. Since their debut, these whiskies have quickly become the most popular Irish whiskies served at Michelin-starred restaurants across the UK and Ireland.
The Taoscán is the world’s first Port & Chestnut finished single malt whiskey, with a rich, full-bodied profile featuring dark fruits and toasted nuts. It combines well-aged stocks from both American and Spanish casks. The Donn, an expertly crafted blend of whiskies aged in ex-Bourbon, Tawny Port, Hungarian Oak, and PX Sherry casks, was named the World’s Best Irish Whiskey at the 2023 Global Spirits Masters.
Jay Bradley, Founder and Master Blender of Craft Irish Whiskey, says, “The relaunch of Soho Whisky Club is more than just a redesign – it’s a transformation of whiskey culture in Soho and beyond. We are excited to be at the heart of this movement, bringing our passion for whiskey to a venue that shares our commitment to craftsmanship and community. The finest whiskies deserve to be enjoyed in a setting that complements their exceptional quality, and that’s exactly what we’re offering at Soho Whisky Club – a perfect union of extraordinary whiskey and extraordinary experience.”
Tony McGeever, Custodian of Soho Whisky Club, adds, “As Soho Whisky Club continues to evolve, it’s vital that we partner with those who share our dedication to craftsmanship and community. With Craft Irish Whiskey, we’ve found a partner that embodies our values of innovation, tradition, and perfection. This collaboration is about creating a legacy that honors the art of whiskey-making and ensuring the future of whiskey is as exciting as its storied past.”
