Delimex Broadens Menu with Introduction of 360CRISP Quesadillas

Delimex is expanding its product lineup for the first time in over five years with the launch of Crispy Quesadillas. The new items come in two flavors—Char-Grilled Chicken and Chipotle Chicken—and feature juicy chicken, gooey cheese, and a crunchy tortilla. Using Kraft Heinz’s proprietary 360CRISP™ technology, the quesadillas achieve a pan-fried crispiness straight from the microwave, providing a restaurant-quality experience at home. Delimex Crispy Quesadillas are now available in the frozen section of stores nationwide.

Quesadillas are a popular choice in American restaurants, but many at-home versions fall short, often having soggy tortillas, unmelted cheese, and lacking a satisfying crunch. Delimex recognized the opportunity to address these issues with its new product, capitalizing on the growing demand for Mexican frozen foods in the U.S. The innovative 360CRISP™ technology ensures the quesadillas deliver the perfect texture, offering a solution to the typical complaints about frozen quesadilla products.

According to Maryana Dluzniewski, Marketing Director for Delimex, “Our brand was founded by Mexican-born entrepreneur Oscar Ancira Sr. to bring vibrant, Mexican-inspired flavors to the frozen food aisle. We’re excited to go beyond taquitos and elevate the category by combining authentic taste with cutting-edge technology.”

The Crispy Quesadillas represent the latest product to utilize Kraft Heinz’s 360CRISP™ technology, highlighting the company’s mission to transform the frozen food industry. By setting new standards for convenience and quality, Kraft Heinz aims to provide quick, delicious, and satisfying meal options for consumers looking to enjoy exceptional food at home.

ABOUT THE KRAFT HEINZ COMPANY
We are driving transformation at The Kraft Heinz Company (Nasdaq: KHC), inspired by our Purpose, Let’s Make Life Delicious. Consumers are at the center of everything we do. With 2023 net sales of approximately $27 billion, we are committed to growing our iconic and emerging food and beverage brands on a global scale. We leverage our scale and agility to unleash the full power of Kraft Heinz across a portfolio of eight consumer-driven product platforms. As global citizens, we’re dedicated to making a sustainable, ethical impact while helping feed the world in healthy, responsible ways. 

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