AGCO Corporation (NYSE: AGCO), one of the world’s leading designers, manufacturers, and distributors of agricultural machinery and precision ag technology, has announced that it will unveil a host of groundbreaking equipment, retrofit solutions, and digital farming technologies at the 2025 Farm Progress Show in Decatur, Illinois. The event, scheduled for August 26–28, 2025, will feature some of the most advanced agricultural machinery in the world across AGCO’s flagship brands—Fendt®, Massey Ferguson®, and PTx™. Farmers, dealers, industry professionals, and media representatives will all have the opportunity to experience firsthand how AGCO is continuing to reshape farming practices with cutting-edge solutions aimed at improving efficiency, sustainability, and profitability.
This year’s showcase will include new tractors, planters, crop protection tools, and autonomy platforms designed to integrate seamlessly into farmers’ existing operations. AGCO has emphasized that retrofit options will be a major highlight, giving producers the ability to upgrade current fleets with precision technologies rather than replacing entire machines. This approach underscores the company’s strategy of making advanced technology accessible to farms of all sizes while also supporting sustainability goals by extending the life and utility of existing equipment.
Exclusive Pre-Show Media Event
To kick off the Farm Progress Show, AGCO is inviting members of the media to an exclusive pre-show gathering on Tuesday, August 26, 2025. The media-only event will run from 7:00 to 8:00 a.m. CT in Booth 333 and will feature early access to AGCO’s most significant product launches and upgrades. Journalists will be able to explore newly introduced tractors, planters, and autonomy systems before the show floor officially opens.
Attendees will enjoy hands-on demonstrations, direct access to AGCO executives and product specialists, and opportunities to capture photography and video of the machinery in action. Complimentary coffee and breakfast will be served, creating a welcoming environment for dialogue between AGCO leaders and the press. The company has positioned this event as an ideal opportunity for media representatives to gain exclusive insights into the direction of agricultural machinery and technology innovation.
Fendt: Expanding Leadership in Tractors and Planting
Fendt, AGCO’s premium brand known for engineering excellence, will introduce major advancements in its high-horsepower tractor lineup as well as a new planter. These launches reflect Fendt’s long-standing commitment to offering farmers tools that combine power, precision, and reliability.
The Fendt exhibit will also highlight updates to existing product lines, including the Momentum® planter and the Rogator® 900 Series applicator—both of which continue to set benchmarks for performance and versatility in the field.
Another focal point will be Fendt’s enhanced Gold Star Customer Care Program, which has been expanded to provide even greater support and digital services to customers. This includes new connected tools and service offerings that ensure farmers can maximize uptime and optimize the return on their equipment investment.
In addition, 2025 marks a significant milestone for Fendt: 30 years of leadership in Continuously Variable Transmission (CVT) technology. A special display will pay tribute to this three-decade legacy of innovation, underscoring how CVT technology has revolutionized tractor performance, efficiency, and fuel economy worldwide.
To create an engaging and interactive booth experience, Fendt will also host a Farming Simulator bale-stacking challenge, allowing attendees to test their skills in a virtual environment while learning more about the brand’s heritage and innovations.
Massey Ferguson: Designed for Practical Farming Success
Massey Ferguson will use the Farm Progress Show to stage the North American debut of its highly acclaimed 5M Series tractor. Recognized globally for its reliability and user-friendly design, the 5M Series is tailored to meet the needs of small- to mid-acreage farms. The tractor offers a balance of dependable performance and straightforward operation, providing a practical solution for producers who prioritize efficiency in everyday farming.
In addition to the 5M tractor, Massey Ferguson’s exhibit will feature live demonstrations of the Massey Ferguson E-Loader™ system. This intuitive technology enables precise loader control, giving farmers the ability to handle material more efficiently and with greater accuracy.
Also on display will be the recently introduced HayBoss® DryMax™ granular applicator and BaleMax™ hay preservative system. Both are designed to help farmers preserve forage quality, minimize crop losses, and reduce downtime, further supporting Massey Ferguson’s mission of delivering solutions that improve productivity at every stage of the season.
PTx: Bringing Autonomy and Connectivity to the Farm
AGCO’s precision technology brand, PTx, will showcase an array of solutions that span the entire growing season—from planting to spraying to harvest. The PTx booth will demonstrate how its technologies can help farmers maximize efficiency, reduce input costs, and optimize every pass across the field.
Among the highlights will be the Precision Planting® CornerStone™ planting system, the DuraWear® depth calibration tool, and the SymphonyVision™ vision-based camera system for spraying—all designed to enhance precision and consistency in critical farm operations.
PTx will also present solutions from Radicle Agronomics®, which offers advanced soil sampling technology, helping producers make more informed decisions about fertility and crop management. Meanwhile, the PTx Trimble™ offerings will include the OutRun™ autonomous grain cart, a groundbreaking tool that reduces labor needs and streamlines harvest logistics.
Other notable technologies include the PTx FarmENGAGE™ platform for fleet and farm management, along with Starlink connectivity options that bring high-speed internet access to rural farming operations. Together, these innovations reflect AGCO’s broader vision of enabling smarter, more connected, and more autonomous farming systems.
Continuing AGCO’s Mission of Farmer-Focused Innovation
The 2025 Farm Progress Show represents an important moment for AGCO to demonstrate how its brands are working together to deliver comprehensive solutions for modern agriculture. By combining Fendt’s engineering leadership, Massey Ferguson’s farmer-first practicality, and PTx’s precision and autonomy expertise, AGCO is positioning itself as a company uniquely capable of addressing the diverse needs of global agriculture.
Visitors can find AGCO brands at the following locations during the show:
- Booth 333 – Fendt and Massey Ferguson exhibits, including tractors, planters, crop protection, and customer care programs.
- Booth 833 – PTx, Precision Planting, PTx Trimble, and Radicle Agronomics solutions, showcasing autonomy, spraying, and connected farming technologies.
Farmers, dealers, and media representatives alike will have the opportunity to see how AGCO’s product ecosystem is designed to help producers “maximize every acre, every pass, and every season.”
For more information about AGCO’s innovative brands and solutions, visit or stop by the booths at the Farm Progress Show in Decatur, Illinois, on August 26–28, 2025.
Trademark Information
Fendt, HayBoss, Massey Ferguson, Momentum, OutRun, and Rogator are registered trademarks of AGCO. BaleMax, CornerStone, DryMax, E-Loader, FarmENGAGE, PTx, PTx Trimble, and SymphonyVision are trademarks of AGCO. DuraWear, Precision Planting, and Radicle Agronomics are registered trademarks of Precision Planting LLC. CornerStone and SymphonyVision are trademarks of Precision Planting, LLC.
