Kellanova has teamed up with Levy, the leading food, beverage, and hospitality brand in sports, to create a special menu for fans attending the Pop-Tarts® Bowl on Dec. 28 and the Cheez-It® Citrus Bowl on Dec. 31 at Camping World Stadium in Orlando. This collaboration, now in its second year, offers fans a unique culinary experience featuring flavors of Cheez-It crackers and Pop-Tarts, with menu items like the PB&J Pop-Tarts Bavarian Pretzel, Swicy Cheez-It Bird Dog, and more.
The stadium menu introduces eight new items and five returning favorites, available throughout the stadium, from general concessions to suites. This year’s offerings are designed to enhance the game day atmosphere, with over 100,000 fans expected to attend.
“We’re thrilled to showcase how Cheez-It crackers and Pop-Tarts can elevate the stadium food experience, bringing the fun and flavor beyond snacks,” said Jessica Waller, General Manager, Kellanova Away From Home. “Our partnership with Levy creates one-of-a-kind menu items that highlight the versatility of our iconic brands.”
Levy’s culinary team has crafted a variety of sweet and savory options to please every palate. Fans can enjoy a range of exclusive dishes, creating a memorable game day experience.
“As we celebrate Bowl Season, food plays a key role in making these games special,” said Tim Radack, Regional Executive Chef for Levy. “We’re excited to collaborate with Kellanova to offer unique food items that capture the spirit of both the Pop-Tarts and Cheez-It Bowl Games.”
The limited-edition menu includes:
Sweet Treats from Pop-Tarts:
- PB&J Pop-Tarts Bavarian Pretzel – A warm pretzel with peanut butter, strawberry jam, and Frosted Strawberry Pop-Tarts pieces.
- Boston Cream Pie Pop-Tarts Trifle – A mix of Frosted Brownie Crunch Pop-Tarts, Chantilly cream, vanilla pudding, and chocolate sauce.
- Strawberry Pop-Tarts Trifle – Frosted Strawberry Crunch Pop-Tarts with Chantilly cream, vanilla pudding, and strawberry sauce.
- Hot Fudge Pop-Tarts Waffle Cone Bowl Sundae – Frosted Hot Fudge Sundae Pop-Tarts with ice cream, fudge sauce, whipped cream, and sprinkles.
- End Zone Celebration Brown Sugar Cinnamon Pop-Tarts Cheesecake – New York-style cheesecake topped with Frosted Brown Sugar Cinnamon Pop-Tarts tidbits and dulce de leche.
- End Zone Celebration Strawberry Pop-Tarts Cheesecake – New York-style cheesecake with Frosted Strawberry Pop-Tarts tidbits and strawberry sauce.
Savory Delights from Cheez-It:
- Swicy Cheez-It Bird Dog – Chicken tenders with beer cheese sauce, jalapeños, Hot & Spicy Cheez-It crackers, and roasted raspberry chipotle sauce.
- Loaded Cheez-It Brisket Potato Skins – Potato skins topped with braised beef, white cheddar cheese sauce, and Cheez-It White Cheddar cracker crumbs.
- Hot Honey & Cheez-It Pepperoni Pizza – Charred pepperoni with Mike’s Hot Honey, tomato sauce, mozzarella, and a Cheez-It cracker garnish.
- Loaded Chili Cheez-It Crunch Dog – All-beef frank with chili, jalapeño cheese sauce, onions, and Cheez-It Original crackers.
- Cheez-It Pimento Cheez & Bacon Burger – Double patty burger with Cheez-It pimento cheese, Cheez-It topping, and smoked bacon.
- Walking Cheez-It Nachos – Extra Crunchy Snap’d Cheez-It crackers with nacho cheese, chili dip, and green onions.
- Mac and Cheez-It Nachos – Mac and cheese with Cheez-It crackers, queso, bacon, and green onions.
- Game Time Snack Mix – A mix of Cheez-It Original, Frosted Strawberry Pop-Tarts Crunchy Poppers, and Fudge Brownie Pop-Tarts Crunchy Poppers.
Follow the excitement at the Pop-Tarts and Cheez-It Bowl Games on Instagram and TikTok via @PopTartsUS, @Pop-Tarts, @CheezIt, and @CitrusBowl.
