Progresso Soup Drops Return with Chicken, Tomato & Beef Flavors
Progresso is bringing back one of its most talked-about and delightfully unconventional innovations just in time for the chilliest, sniffliest, and most exhausting part of the year. After igniting viral buzz and selling out within minutes during its debut last January, Progresso™ Soup Drops — famously dubbed “the soup you can suck on” — are officially returning for a second year, now with an all-new Variety Can that delivers even more comfort, flavor, and warmth in every drop.
Timed to coincide with National Soup Month and the peak of cold and flu season, the limited-edition Progresso Soup Drops Variety Can introduces three iconic Progresso soup flavors in one collectible bundle: the beloved Chicken Noodle, the cozy and herb-forward Tomato Basil, and the rich, savory Beef Pot Roast. Designed to turn everyday “ugh” moments into comforting “ahh” experiences, Soup Drops once again blur the line between novelty and nourishment — transforming the flavors fans already love into a portable, comforting treat.
Progresso Soup Drops are designed for those moments when life simply “sucks,” whether that’s being stuck at home with a cold, trudging through gray winter days, or powering through long hours when energy is running low. Each individually wrapped Soup Drop delivers the familiar taste of Progresso soups in a warm, soothing format that can be enjoyed anywhere, anytime — no spoon required.
Returning for year two, Soup Drops are also delivering something new: heat. This year’s formulation enhances the sensory experience by creating a gentle warming sensation in the mouth, making every drop feel even closer to sipping a comforting bowl of Progresso soup. The added warmth elevates the experience beyond flavor alone, reinforcing the brand’s mission to deliver comfort when consumers need it most.
Fans can reach for the iconic Chicken Noodle Soup Drop on sick days, when comfort and familiarity matter most. The new Tomato Basil Soup Drop offers a soothing escape when the weather outside is snowy, gray, and downright unpleasant. Meanwhile, the hearty Beef Pot Roast Soup Drop is designed for those long, draining days that leave you feeling worn down and in need of something satisfying. Together, the trio forms a versatile comfort kit that meets a wide range of emotional and seasonal needs.
The Progresso Soup Drops Variety Can goes on sale starting Thursday, January 15, at 9 a.m. ET, and will continue to drop every Thursday for the remainder of January at the same time, while supplies last. Fans eager to secure their Soup Drops are encouraged to act fast, as last year’s release sold out almost instantly.
Available exclusively through Walmart.com, each limited-edition order includes one Progresso Soup Drops Variety Can containing individually wrapped Soup Drops in all three flavors, along with a can of classic Progresso Chicken Noodle Soup. This year’s bundle retails for just $2.97 — roughly the price of a single can of Progresso soup — making it an affordable and playful way to experience the brand in a completely new format, with free shipping for Walmart+ members or on all orders from Walmart.com over $35.
Additional details, including drop dates and availability updates, can be found at ProgressoSoupDrops.com, where fans can learn more about the product and how to get their hands on this exclusive release.
The return of Soup Drops reflects Progresso’s broader approach to innovation: meeting consumers where they are, listening to fan feedback, and delivering products that balance comfort, creativity, and cultural relevance. What began as a bold experiment quickly evolved into a fan-favorite phenomenon, proving that even a heritage soup brand can surprise consumers in unexpected ways.
Progresso’s willingness to lean into humor and self-awareness has helped Soup Drops resonate far beyond traditional soup occasions. The playful tagline — “the soup you can suck on” — coupled with thoughtful flavor development and sensory enhancements, has positioned Soup Drops as both a novelty and a genuine comfort solution during the toughest months of the year.
“Cold and flu season sucks, and the only way to combat this time of year is with the flavors of Progresso — whether that’s in a comforting bowl or through the joy of soup you can suck on,” said María Carolina Comings, Vice President and Business Unit Director for Progresso at General Mills. “This year, Progresso Soup Drops deliver more fun, more flavor and more comfort when you need it most.”
As consumers continue to seek food experiences that offer emotional connection as much as nourishment, Progresso Soup Drops stand out as a creative extension of a trusted brand. By reimagining soup in a new, portable form, Progresso has tapped into a moment where convenience, comfort, and playfulness intersect — especially during winter months when small comforts can make a big difference.
With limited quantities, exclusive availability, and an enhanced warming experience, the 2026 return of Progresso Soup Drops is poised to once again capture attention, spark conversation, and sell out fast. Whether enjoyed as a pick-me-up on a sick day, a comforting companion during cold commutes, or simply a fun twist on a classic favorite, Soup Drops prove that sometimes the best comfort comes in unexpected forms.
For fans of Progresso — and for anyone looking to make winter a little more bearable — the Soup Drops are back, warmer, heartier, and more comforting than ever.
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