Cheesy Goodness Awaits The Marzetti Company Expands New York Bakery Lineup with Baked Bites, Focaccia, and Garlic Bread
The Marzetti Company has announced a major expansion of its New York Bakery™ portfolio, introducing three new product platforms designed to bring bakery-inspired flavor, convenience and versatility to a wider range of eating occasions. The latest additions include Baked Bites, Cheesy Focaccia and Garlic Bread Loaves, giving consumers new ways to enjoy the New York Bakery brand at snack time, family meals, gatherings and everyday dining occasions.
The new products build on New York Bakery’s established presence in the frozen bread category while taking the brand into additional formats. Baked Bites represent New York Bakery’s first entry into the frozen snacks category, while Cheesy Focaccia and Garlic Bread Loaves expand the brand’s frozen bread selection with shareable options designed for meals and entertaining.
According to Circana data for the 52 weeks ending August 23, 2026, New York Bakery is currently the number one brand in frozen bread. The company’s latest product introductions are intended to build on that position by providing consumers with more choices that combine convenient preparation with bakery-inspired taste and texture.
“Consumers want convenience, but they’re also looking for bold flavor, satisfying textures and foods that can make everyday moments feel a little more special,” said Brett Castle, Vice President of Brand Management at The Marzetti Company. “These new products take what consumers already love about New York Bakery and bring it into exciting new formats—from shareable breads for the dinner table to craveable bites made for snacking and entertaining.”
New York Bakery Enters the Frozen Snacks Category with Baked Bites
One of the most significant additions to the portfolio is New York Bakery Baked Bites, marking the brand’s first move into the frozen snacks and appetizers category.
The new bite-sized products are designed to provide a convenient snack experience while maintaining the bread-focused characteristics associated with New York Bakery. Rather than being fried, Baked Bites are oven-baked and feature a soft, bread-forward texture combined with generous fillings.
Baked Bites are launching in two flavors: Garlic & Cheese and Jalapeño Cheddar Cheese. The varieties are designed to provide consumers with familiar savory flavors while offering a convenient format that can be served in a variety of situations.
The products are particularly suited to consumers looking for quick snacks that can be prepared with minimal effort. Baked Bites can be prepared in an air fryer within minutes, making them an option for afternoon snacking, casual meals, side dishes and entertaining.
Their bite-sized format also makes them suitable for sharing. Consumers can serve Baked Bites as part of a game-day spread, party platter or casual gathering, while families can also enjoy them as a simple addition to meals.
In addition to their convenience and versatility, Baked Bites provide up to 8 grams of protein per serving. This gives the new products another point of differentiation as the company expands New York Bakery beyond traditional frozen bread offerings.
Cheesy Focaccia Brings an Artisan-Inspired Option to the Freezer
The second major addition is New York Bakery Cheesy Focaccia, which offers consumers a more premium, shareable bread experience. The new product features an artisan-inspired pull-apart format designed to make serving and sharing easier.
Cheesy Focaccia is available in two varieties: Italian Herb and Pesto & Garlic. Both options combine an oven-baked texture with flavor-focused ingredients, including real herbs and cheese.
The product is designed to complement a broad range of meals. It can be served alongside pasta, soups and salads, providing a flavorful bread component for family dinners. Its pull-apart format also makes it suitable for casual entertaining and social occasions.
By introducing focaccia in a frozen format, New York Bakery is giving consumers an option that can help create a more elevated meal without requiring extensive preparation. The product can be prepared when needed and served as a shareable centerpiece or accompaniment.
The new Cheesy Focaccia products also broaden the ways consumers can use frozen bread. While traditional garlic bread is often associated with pasta dinners, focaccia can be incorporated into multiple meal occasions, from soup and salad lunches to family dinners and informal gatherings.
Garlic Bread Loaves Offer a New Take on a Familiar Favorite
New York Bakery is also expanding its garlic bread selection with a new loaf format. The company is introducing Garlic Bread and Garlic Bread with Real Cheese, giving consumers a bakery-style interpretation of a familiar household favorite.
The new loaves feature a soft bakery texture and a tear-and-share design intended to make serving convenient for families and groups. Instead of individual portions, the loaf format encourages consumers to pull apart pieces and share them around the table.
Garlic Bread provides a familiar flavor profile, while Garlic Bread with Real Cheese offers an additional option for consumers seeking a richer combination of garlic and cheese.
The products are designed for a variety of occasions, including weeknight dinners, family meals, gatherings and comforting food occasions. They can be served alongside pasta, meat, vegetables, soups and other dishes, giving households a flexible frozen bread option.
The combination of a familiar flavor and convenient frozen preparation is intended to make the new loaves accessible for everyday use while still delivering the bakery-inspired experience associated with the New York Bakery brand.
Expanding the Brand Across More Eating Occasions
The three new product platforms represent a broader expansion of New York Bakery’s presence across the frozen food aisle. Each product is designed to address a different consumer occasion while maintaining the brand’s focus on bakery-inspired flavor and convenient preparation.
Baked Bites extend the brand into frozen snacking, offering a small, shareable format suitable for quick snacks and entertaining. Cheesy Focaccia introduces an artisan-inspired bread option for meals and social occasions. Garlic Bread Loaves, meanwhile, provide a new format for a familiar favorite that can be served during family dinners and gatherings.
Together, the products give retailers additional New York Bakery offerings while giving consumers more ways to incorporate the brand into their routines.
The expansion also reflects the company’s effort to respond to changing expectations around convenience. Consumers increasingly seek foods that are easy to prepare but can still contribute flavor, texture and enjoyment to meals and social occasions. The new New York Bakery products are designed around that combination.
Availability Across Frozen Food Aisles
New York Bakery Baked Bites are available in the Frozen Snacks & Appetizers aisle, where consumers can find the new products alongside other convenient frozen snack options.
Cheesy Focaccia and the new Garlic Bread Loaves are available in the frozen bread aisle with other New York Bakery favorites. Retail availability will vary by retailer and location.
With these three launches, The Marzetti Company is expanding New York Bakery beyond its established frozen bread offerings and introducing new formats for snacking, sharing, family meals and entertaining. The additions provide consumers with more opportunities to enjoy the brand while reinforcing its focus on convenient products that combine bakery-inspired textures and bold flavors.
The new portfolio includes Baked Bites in Garlic & Cheese and Jalapeño Cheddar Cheese, Cheesy Focaccia in Italian Herb and Pesto & Garlic, and Garlic Bread and Garlic Bread with Real Cheese in a new loaf format. Together, the launches represent a broad expansion of the New York Bakery portfolio and create additional occasions for the brand to be part of consumers’ everyday meals and gatherings.
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