A pioneer in food tech and functional foods, Wild About Sprouts® recently announced its availability in select Whole Foods Market locations across the Pacific Northwest, a major step in the brand’s expansion. Now available in 26 Whole Foods Market stores, Wild About Sprouts® offers popular varieties like Broccoli, Alfalfa, Alfalfa & Clover, and Broccoli & Clover, with additional options coming soon.
Wild About Sprouts® stands out for its patented COLD-GROWN® process, meeting high safety standards with innovative packaging that keeps sprouts fresh by growing them directly in their container. This approach prevents contact with the product until opened by the consumer, ensuring extended freshness and shelf life. Wild About Sprouts® is also sustainably grown without herbicides, pesticides, or GMOs and is the only national brand with unique food safety patents, making it available in approximately 60% of U.S. grocery stores.
Recognized as a superfood, sprouts add nutritional value to various dishes—from salads and avocado toast to smoothies. Broccoli sprouts, in particular, offer up to 150 times more sulforaphane than mature broccoli. This powerful antioxidant is known for its role in neutralizing free radicals, boosting cellular defenses, and supporting detoxification, offering benefits that may include reduced inflammation and lower cancer risk.
“We’re thrilled to partner with Whole Foods Market to reach health-focused consumers looking for nutrient-dense, safe options,” said Barry Didato, President of Wild About Sprouts®. “This partnership not only provides shoppers with superior choices but also responds to the demand for quality and transparency in grocery products.”
About Rä Foods “Nourishing Innovation And People™”
Focusing on human health, wellness and longevity, Rä Foods brings great-tasting, highly functional foods to market through research, innovation and unrelenting vigilance.
