A&W Restaurants Chooses PAR Technology’s Data Central to Drive Expansion

PAR Technology, a leading global provider of unified commerce solutions for enterprise restaurants, is delighted to announce that A&W Restaurants, Inc. has selected PAR Data Central® for Enterprise Reporting and Analytics, marking a significant stride towards data-driven decision-making and operational excellence in the restaurant sector. This partnership underscores A&W’s dedication to embracing cutting-edge technology to drive growth and innovation throughout its organization.

Brett Allan, Senior Director of IT and Analytics at A&W Restaurants, remarked, “A&W has recognized the need for comprehensive insights across our operations that are both dependable and agile. PAR Data Central’s Enterprise Reporting & Analytics module enables us to gain a holistic understanding of our business drivers at the Restaurant Support Center.”

This milestone also underscores A&W’s status as a valued customer of both PAR Brink POS® and PAR Data Central, showcasing their commitment to the Operator Cloud concept. By seamlessly integrating these solutions, A&W enhances operational efficiency and gains actionable insights into critical metrics, setting a new benchmark for industry excellence.

Betsy Schmandt, President and Chief Operating Officer of A&W Restaurants, expressed excitement about the collaboration, stating, “With Data Central, we are empowered to uncover new growth opportunities and drive innovation based on robust, data-driven insights. This partnership reflects our dedication to providing our teams with the most advanced tools available.”

Savneet Singh, CEO of PAR Technology, expressed enthusiasm about expanding the partnership with A&W, saying, “We are thrilled to deepen our collaboration with A&W through the integration of Data Central with Brink POS. Leveraging these solutions will enhance insights at A&W as part of our ‘better together’ strategy.”

With PAR Data Central, A&W Restaurants is well-positioned to drive informed decision-making, optimize operations, and elevate customer experiences, reinforcing their leadership position in the restaurant industry.

The partnership between PAR Technology and A&W Restaurants exemplifies a commitment to enhancing customer experiences through the seamless integration of PAR Brink POS and PAR Data Central. This collaborative approach underscores the effectiveness of PAR’s unified commerce solutions, streamlining operations, fostering innovation, and emphasizing PAR’s dedication to customer success.

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